Jim Halligan vs. Jim Halligan

April 2nd, 2009

Jim Halligan prepares for what may just turn out to be an epic battle over the name on Google. Always paying close attention to the search results, Jim is fit, well-trained, and has an appetite for defeating the opposition. “Any contentder aint just gonna walk up into my set with some silly domain and take this away from me,” Jim says. He continues, “that sucka is gonna have to pay!”. 

If you read my last post, I outlined what my intentions were for starting this blog- and how they were horribly wrong. Although, that is true- and I am trying to stay on course, I am now faced with someone who appears to have hired a team to go after my name in the search results. It’s a Hulk Hogan No Holds Barred, Suburban Commando, Sly Stallone Over the Top with my ballcap on backwards situation. All out war. In douchey social media terms, I have worked hard trying to develop my brand name on Google, and i’m not about to let anyone come up in the spot. I’m wearing the belt and ‘SEO’ is engraved in that bitch, so bring it.

My name, Jim Halligan, is pretty common- not as common as others, but common enough that it’s tough to rank for. Needless to say, it’s very easy to get lost in a sea of Jims. I take pride in my name, and I want it to be mine- on the interwebs and beyond. And realisticly, there is a ton of value in having your name show up in search results. I, for one, would like old friends or potenital employers to have the luxury of finding me within a few seconds rather than digging through pages in Google only to get frustrated and give up and never find me. How cool would it be to hand out business cards that have my name and it just simply says “Google Me“? 

Now take a look at this:

The screen shot above is from search results that showed up on page 2 last night. The flickr result is mine, but the result in purple is not. To me, it appears to be a poor, blatant and desperate attempt to optimize for the name, or keyword. I think it might get ugly, but whoever is behind this (ahem, fake jim halligan)- be warned: you’re fucking with a pro. In fact, this post will probably push you down in the rankings a few more spots by the time i’m done. And if you are reading this, just to let you know- I know who you are and decided not to call you out. Not that I didnt think it was appropriate, because I respect you and what you do.

So. Search me, click on something that belongs to me, and if you love me… link to me, not the other guy. Have a nice day.

6 Reasons Why I Am Full Of Shit

March 23rd, 2009

There seems to be something in my gut that just isn’t right lately. Existing without a job for the last seven months has given me more than enough time to think about what the next steps for me are; professionally, mentally, and physically. The lack of employment is not the problem, it has actually helped quite a bit in getting things sorted out. So, this ‘thing’ or ‘feeling’ I speak of is actually the product of weeks upon weeks of rational thought. It’s not what I expected. It doesn’t feel great, but it does feel slightly good to know i’m on the right path to getting all the gears moving at the same time.

If you know me personally, you know that I am HUGE into my family. I enjoy their company so much that I think it is almost detrimental to my social life. I know a lot of families aren’t as close as mine, and I don’t want to bring back bad memories for some of you- that is not my intention. I apologize for that, but I do wish most families could be as close as mine. Part of me wants to say that I started fucking around with this social media stuff to make some internet friends, because as much as I LOVE my family, I felt I needed some friends of my own.

This is real. Trenchcoat open with nothing on underneath.

I said to myself that I wanted to start a blog to help improve my wriring. I lied. It’s almost been a year and I have like 14 posts, all of which are all CRAP.  You want to know why I thought I needed to start a blog? SEO. I wanted to play with WordPress and practice the craft. As dumb as it sounds, it is true. I saw people making money installing WP as a CMS and showing clients how to make SEO easy. I wanted to do that. I wanted to rank #1 for my name. I wanted to understand all the technical stuff behind the scenes so I could talk intellegently to someone at a conference. Guess what? I haven’t done a single one of those things. I am disappointed in myself, and so is my dog, as you can see from her expression above.

If you noticed, the word ‘I’ was used heavily in that last paragraph. You know what that tells me? ‘I’ was being stupid and selfish. Sure, a blog is supposed to be personal and about me, but what i’ve come to realize is that it’s NOT about me. It’s about YOU. When all the layers of bullshit I sold myself were peeled off, what I was really looking for were connections. I wanted to influence, and be influenced. I wanted to have people trust me, and I wanted to be trusted. And even though I am using that evil letter in this context, I think it ranks pretty low on the selfish-o-meter. What is interesting to me- is that, if I have a set of trusted people to read and to write for, then my writing naturally develops (#1- because i’m not wrting for a search engine, and #2- I want to wrtie something good for the people I care about). See how that works? Finding the real root of why I started this will help things to fall into place in an organic kind of way, and that makes the bad feeling in my gut feel a whole lot better.

 

I originally titled this post ‘6 Reasons Why I Am Full Of Shit’, and even though there isn’t a list given here- I still feel like it’s appropriate due to the fact that I can think of many but can’t count them all on one hand.

Latitude Kinda Sucks

February 4th, 2009

I’m not going to quite tell Google Latitude to #suckit quite yet, but today marks another product from the internet giant that is definately sub-par in my opinion. It confirmed my suspicion that this geoloction thing was getting bigger and bigger, despite it’s privacy issues- but I think the big G is behind the curve on this. A few other companies, namely Brightkite, is kicking ass in this space- and I don’t think our friends in Mountain View can touch it.

First off, I downloaded Latitude to my Windows Mobile handset. Great. Except that I don’t have any friends that use the service since its so brand-spanky new. I guess I can get over that piece- but then realized that of the contacts I have in Gmail/Gtalk- NO ONE uses the status thing (rendered virtually useless if i can see where you are, but don’t know what you’re up to). And mostly my contacts in Gmail are all over the country, so the ’see what your friends are doing’ 1000 miles away doesnt do me much good. Even if my friends signed up- I would just see where they are… right where I thought they would be. The part that bugged me the most about this, was that I couldn’t figure out how to update my damn status from the application. Doesn’t it seem silly to just have this thing put your Google profile picture on a map? Because from what I could tell, that’s all this thing does. So far. 

Google has a bad habit of putting things out, which are free to use I might add, a bit early. Maybe it is part of their philosophy to gain feedback to make a product really rock over time without wasting effort on the front end in development. Latitude seems pretty basic, and in terms of other products on the market- a bit too basic. Brightkite got the idea from conception, that there would be ‘places’ to check into. With this, you can relate to a specific business or landmark, know exactly where your friends are at- down to the address (not just the general vicinity)- and even get psedo reviews by checking out the placestream. BK is very much more social with an integrated commenting system, and of course- syncing your usage to post to Twitter. And speaking of Twitter, all location-based messaging apps should have the capability to post to the popular service- that’s where the party is, y’all (like you and your mom didn’t know). It is only a matter of time until Twitter and Facebook get busy with geolocation features themselves.

All in all, I think Google Latitude may just disappear into the land where all the left-footed socks go. Where Pownce & Jaiku ended up. I expect to see improvements to the Latitude service, but I have a feeling that this may be just an experiment- and it will be built into the funtionality of the Jaiku code base for open-sourced, build your own microblog (with geoloaction functions) hoolpa. 

What do you think?

Update [4/24/09]: Maybe I am stupid, but I just figured out how to set a status in Latitude on my phone. If Google could tie in local businesses and add an option to ‘check in’, plus update your status- that would be pretty cool.

Update [5/04/09]: Update gTalk status with Twitter- Twitter 2 gTalk